Building a relationship with your customers is vital. It’s not a case of, thanks for your money… see-ya! Always show them that you care about the service they receive during the purchase, and after. Relationships are cultivated over time, not in an instant.
Tip #1
Think of ways to have the slight edge over your competitors when it comes to your customer service. What can you do differently that will make you stand out?
Tip #2
Think of ways to over-deliver so that your client receives more than they expected and more than they paid for.
Tip #3
Offer your clients the opportunity to feedback their comments regarding their experience. It shows you care and that you are listening.
Tip #4
Offer something with a personal touch, perhaps your direct number or a handwritten note of thanks.
Tip #5
Offer your customers some form of reward for buying from you. This can be in the form of rewards that build over time like with a loylty card or a reward that is an instant benefit of buying your product or service.
Tip #6
Make a note of your clients’ birthdays and send them a birthday card each year. You can even include discounts for your products/service.
Tip #7
Communicate with your customers frequently. That way you stay at the forefront of their mind should they want to buy from you again, or when they want to refer a new customer to you.
Always let your clients know their custom is appreciated and you will stand a much better chance of getting repeat business and referral business.
Nice thoughts here, and the one about over delivering is good too (as long as it doesn’t lead to stress!). I often ask ‘what more could I do?’ if I’m wanting to impress, especially at the beginning. Nice to make contact with you on Twitter.
You too. Thank you for your comments, Ginny.